Amazon SAS Core is a specialized account management service provided directly by Amazon, designed to assist sellers in scaling their businesses, reaching new customers, and boosting sales. By enrolling in SAS Core, each Amazon store gains access to a dedicated account manager who works closely with you to understand your business objectives and offer tailored guidance to achieve them.

Your assigned Amazon advisor will help you optimize product listings, prepare for crucial sales events and holidays, uncover new opportunities, and provide exclusive merchandising and promotional help. They also offer operational support, ensuring your store is well-positioned for success.

SAS Core is intended for brand owners and resellers operating in Amazon’s U.S. stores. Enrollment in the Brand Registry is not a requirement to use SAS Core. To be eligible, sellers must have a Professional Selling Account and be active on Amazon.com (U.S.).

Amazon recommends SAS Core for sellers who have had their Professional Selling Accounts for over 12 months. While there is no strict revenue threshold, the program is typically suited for businesses generating multiple six—or seven-figure annual revenues, given the potential costs involved.

Amazon SAS Core provides access to a dedicated account manager to help elevate your business on Amazon, but it comes with a significant price tag. The service costs $1,600 monthly plus 0.3% of your total sales from the previous calendar month, plus applicable taxes. However, the fees are capped at $5,000 per month, meaning you won’t pay more than this amount regardless of your sales volume.

For example, if your sales for the previous month were $100,000, your total fee would be $1,900 ($1,600 base fee + 0.3% of $100,000).

Whether Amazon SAS Core is worth the cost depends on your business needs and goals. To help you make an informed decision, let’s explore the program’s advantages and disadvantages.

Like any service, Amazon SAS Core has its pros and cons. While the cost is high, the benefits outweigh some businesses’ expenses.

If you need more details or have questions about the Amazon SAS Core program, contacting an Amazon sales representative may provide additional insights.

To join the Amazon SAS Core program, you must complete an initial form and speak with a sales representative. This representative will answer any questions you might have about the program and guide you through the enrollment process.

To contact Amazon about SAS Core, go to the Strategic Account Services page and click “Contact Us.”

Upon clicking ” Contact Us, ” you will be directed to a contact form. Fill out the form, and a representative from Amazon will contact you soon.

Amazon’s Strategic Account Services (SAS) is a paid program that provides sellers with enhanced support, including a dedicated account manager, personalized growth strategies, and data-driven insights. It helps sellers optimize product listings, advertising, and overall performance while offering proactive support to prevent issues and monitor account health. SAS is designed for sellers looking to scale their business and receive tailored guidance directly from Amazon, focusing on driving growth and maintaining compliance.

The fee for Amazon’s Strategic Account Services (SAS) Core program typically starts at $1,600 per month, but this amount can vary based on the size of the seller’s account and specific service agreements. The program offers enhanced support, but sellers need to assess whether the potential benefits of dedicated guidance and optimization are worth the cost for their business.

A Strategic Account Manager (SAM) at Amazon is a dedicated advisor assigned to help sellers optimize and grow their business on the platform. They provide personalized guidance on improving listings, boosting sales, and optimizing advertising strategies. SAMs monitor account performance, offer data-driven insights, help prevent policy violations, and address issues proactively. Their role is to develop long-term growth strategies, ensuring sellers remain competitive and successful on Amazon.

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